This is the time of year we get to reflect on the accomplishments and challenges of the prior 12 months and use these lessons in our planning to make the next year even better. At KSV, our goal every day and every year for the entire team is to focus on getting better, getting smarter, providing more to our clients, and, through our efforts, helping to make the world a better place for everyone.
Topics: future of energy, utilities, innovation, electric vehicles, strategic electrification, inspiration, social media best practices, energy revolution, clean energy, renewable energy, customer centric, utility, Smart Home, smart products, market research, KSV research, energy efficiency, customer experience, connected home
We’ve got our noses buried in electric vehicle consumer insights research lately. Since EVs are taking up a considerable amount of our brain capacity these days, we thought we’d share a few of the EV news stories we have been paying close attention to in the last week or so.
Happy Thanksgiving Eve!
The team at KSV certainly has a lot to be thankful for – inspiring clients, innovative colleagues and a community dedicated to sustainable energy, just to name a few things on our list.
To reach the carbon reduction goals outlined in the Paris Agreement, and in targets set by dozens of city and state governments, electrifying the transportation sector is key. But despite huge advancements in technology, electric vehicles (EVs) continue to make up only a small fraction of the U.S. automobile market. In fact, EVs were less than 1 percent of the total vehicle market share in the United States until 2017, when they finally hit the 1 percent milestone.
Growth is now accelerating, largely thanks to the success of Tesla’s Model 3. July was the first month on record that EV sales reached 2 percent of market share, doubling the 2017 annual result. But how can the EV market reach scale?
Topics: customer centric, future of energy, energy marketing, research, innovation, marketing solutions, renewable energy, energy efficiency, utilities, millennials, energy revolution, Customer Insight, purchasing behavior, electric vehicles, customer motivations, customer experience
The Intergovernmental Panel on Climate Change (IPCC) recently released a special report on the state of climate change. The findings were less than pleasant, with the report underscoring that "we only have the slimmest of opportunities remaining to avoid unthinkable damage to the climate system that supports life as we know it."
Topics: renewable energy, energy efficiency, utilities, infrastructure improvement, microgrid, grid infrastructure, round up, future of energy, utility communications, ACEEE, ipcc, climate change, electric vehicles, clean energy
Tesla sold an estimated 14,250 Model 3 sedans in July, a 225% improvement over the electric car’s previous record sales month. That monthly sales figure might have seemed to be a fluke, but Forbes reported that the sedan hit a new sales record in August, reaching 17,800 units.