At very first glance, Sunsoil, a Vermont-based organic CBD company, may seem like “one of many” when it comes to the increasingly saturated CBD supplement market. But a look through their website, their branding and even a cursory second glance at their story will leave you happily surprised.
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Topics:
Innovation,
Branding and Brand Value,
Company Culture,
Creative,
Vermont,
Creative Showcase,
Sustainable Brands
Earlier this year, we sat down with Sascha Mayer, CEO and Co-Founder of Mamava, Inc., a fellow B Corporation and women-owned company dedicated to transforming the culture of breastfeeding. Over the past several years, Sascha and her co-founder Christine Dodson have built a successful, mission-driven company that advocates for and empowers women in society and in the workplace, and we are so honored to have had the opportunity to chat with Sascha as part of this interview series. Check out our conversation below:
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Topics:
Innovation,
B Corporation,
Industry Expert Interviews,
Inspiration,
Branding and Brand Value,
Company Culture,
Vermont,
Sustainable Brands
As the calendar flipped from December to January, all of us at KSV did a little celebratory dance. Yes, a tough and chaotic year had come to an end, but we were celebrating for slightly different reasons: for our agency, the calendar flip meant a fresh look and a doubled-down commitment to fighting for a more sustainable existence through purpose-driven work and meaningful community partnerships.
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Topics:
Innovation,
B Corporation,
Clean Energy,
Climate Change,
Inspiration,
Sustainability Marketing,
Company Culture,
Climate and Social Justice
Never has the value of being a B Corp been more evident than in 2020, as a global pandemic and social change have taken center stage and communities around the world have realized the true benefits of using business as a force for good.
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Topics:
Innovation,
B Corporation,
Industry Expert Interviews,
Sustainability Marketing,
Company Culture,
In the News
If there’s one thing we know for certain, it’s that life keeps moving forward. Amidst political barbs, a global pandemic, long overdue social upheaval and a climate crisis, the world keeps on turning.
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Topics:
Customer-Centric Marketing,
Innovation,
Content Marketing,
Inspiration,
Sustainability Marketing,
Company Culture,
In the News
The weather has warmed, the sun is shining and we’re coming up on Memorial Day Weekend, the unofficial start to a summer that, although welcomed, presents uncertainty for many.
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Topics:
B Corporation,
Clean Energy,
Climate Change,
Sustainability Marketing,
Company Culture,
In the News,
Marketing Strategy and Best Practices
As we mentioned last week, re-imagining a life and a world in the age of coronavirus presents a lot of unanswerable questions, yes, but also several opportunities. One those opportunities is the critical role clean energy and sustainability will play in reviving the economy and helping consumers adjust their behaviors and habits.
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Topics:
Customer-Centric Marketing,
Utility Communications,
Innovation,
B Corporation,
Clean Energy,
Climate Change,
Content Marketing,
Inspiration,
Branding and Brand Value,
Energy Storage,
Sustainability Marketing,
Company Culture,
Creative,
In the News,
Marketing Strategy and Best Practices,
Climate and Social Justice
This month we’re back with the next installment of our Industry Expert Interviews, a content series that keeps the community spirit alive and well and selfishly, gives us the opportunity to talk to some truly incredible people. These will be longer installments, so we encourage you to grab a cup of coffee, sit back and enjoy “meeting” someone new.
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Topics:
Customer-Centric Marketing,
Innovation,
B Corporation,
Clean Energy,
Climate Change,
Content Marketing,
Inspiration,
Branding and Brand Value,
Company Culture,
Creative,
In the News,
Marketing Strategy and Best Practices,
Climate and Social Justice
Consumers and communities are giving brands permission to lead in thinking about the new normal of a world with coronavirus. The burden of re-imagining a future, and offering solutions for a problem about which so much is still unknown, can be scary and overwhelming to navigate, especially for consumers that are already navigating so many unprecedented challenges. A new world that entails, among other things, working from home, staying healthy, parenting and schooling, new budgets, limited income sources, previous support lines cut and a new perspective about what is actually important in life.
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Topics:
Customer-Centric Marketing,
Innovation,
B Corporation,
Clean Energy,
Climate Change,
Content Marketing,
Inspiration,
Branding and Brand Value,
Company Culture,
Creative,
In the News,
Marketing Strategy and Best Practices,
Climate and Social Justice