Visit the Discovery Channel, AOL or Slate in the next few days, and you may see an animated bird flying across the screen. Or perching, or shying away from sudden cursor movements, or generally behaving the way birds do in the wild.
It’s part of the interactive game Birding the Net, launched in October by National Audubon Society to reach out to a new audience of birders – one that’s young and tech-savvy. Audubon hopes to introduce them to the distinctly un-techie pleasures of spotting and naming birds, in backyards and in the wild.