--- title: Insights From a Smart Grid Leader description: Insights From a Smart Grid Leader image: https://static.hsstatic.net/BlogImporterAssetsUI/ex/missing-image.png --- [![KSV](https://www.ksvagency.com/wp-content/uploads/2020/10/logo-charcoal-640.png "KSV")](https://www.ksvagency.com) ![☰](https://www.ksvagency.com/wp-content/uploads/2020/10/icon-hamburger-charcoal-70-50.png "☰") - [Focus](http://www.ksvc.com/focus/) - [Capabilities](http://www.ksvc.com/capabilities/) - [Work](http://www.ksvc.com/work/) - [People](http://www.ksvc.com/people/) - [Culture](http://www.ksvc.com/culture/) - [EnergyWire](https://blogs.ksvc.com/energy-wire) # Insights From a Smart Grid Leader Posted by [Energy Wire](https://blogs.ksvc.com/energy-wire/author/valentineerb) on June 3, 2011 at 10:05 AM - [Tweet](https://twitter.com/share) ![](https://static.hsstatic.net/BlogImporterAssetsUI/ex/missing-image.png) [Trilliant Networks](http://www.trilliantinc.com/) is a Smart Grid player to watch. The company provides communications networks that enable all types of applications: advanced metering infrastructure (AMI), demand response (DR), distributed energy resources, and distribution automation. [![](https://static.hsstatic.net/BlogImporterAssetsUI/ex/missing-image.png "Trilliant")](https://static.hsstatic.net/BlogImporterAssetsUI/ex/missing-image.png)They’ve been in the Smart Grid space since 2004, but the company has a 20-year legacy of serving utilities of all stripes: IOU’s, muni’s, coops and more. No “one size fits all” approach here. What trends in Smart Grid development does the company see for 2011? [Sonita Lontoh](http://www.trilliantinc.com/events/greennet-2011-conference/), Trilliant’s Global Marketing Director, answered that question at GigaOM’s [Green:Net 2011 Conference](http://event.gigaom.com/greennet/). Lontoh’s insights: **1. It’s best to take an integrated - not an applications - approach.** For Smart Grid development to make sense, industry people have recognized the importance a top down, end-to-end network perspective. Why? With an applications approach that considers only facets such as AMI or DR, “you might end up building a network that isn’t capable of handling all the future applications you wish to do.” **2.** **Consumer education is paramount.** Utilities and vendors are realizing that Smart Grid is more than just a matter of technology roll-out. Engagement comes about by explaining the value proposition to consumers, and what it will mean for them. “Without that buy-in, there is no way the Smart Grid will become a reality. ### [EnergyWire](https://blogs.ksvc.com/energy-wire) EnergyWire is KSV’s weekly insight into the consumer mindset when it comes to energy. 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