Meet Eliza. She is a real-life customer who lives in Clifton, NJ. And her story is an important one, because her challenges (and therein, the customer opportunity!) are widely shared across her generation.
Did you know that one third of customers’ go to resource for home-related issues are their friends and family?*
Topics: Customer-Centric Marketing, Customer Engagement, Customer Insight, customer POV, utility communications, Utility Marketing, energy efficiency, Home Improvement, marketing solutions, program participation