Rihanna Promoting Pickup Trucks, and Two More EV News Stories Everyone Should Know This Week

Posted by Tucker Wright on December 6, 2018 at 11:45 AM

We’ve got our noses buried in electric vehicle consumer insights research lately. Since EVs are taking up a considerable amount of our brain capacity these days, we thought we’d share a few of the EV news stories we have been paying close attention to in the last week or so.

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Topics: future of energy, utilities, personalization, innovation, electric vehicles, Tesla, Rihanna, GM, Audi, strategic electrification

As Luxury EVs Speed Up, the Energy Industry Shifts Its Strategy

Posted by Tucker Wright on September 28, 2018 at 10:00 AM

Tesla sold an estimated 14,250 Model 3 sedans in July, a 225% improvement over the electric car’s previous record sales month. That monthly sales figure might have seemed to be a fluke, but Forbes reported that the sedan hit a new sales record in August, reaching 17,800 units. 

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Topics: customer centric, future of energy, energy marketing, research, innovation, marketing solutions, renewable energy, electric vehicles, purchasing behavior, NEEP, clean energy, Tesla, BMW, Audi

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